Sardar Swag

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This article was written on 04 Apr 2014, and is filled under Fashion.

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Waris Ahluwalia’s Gap Ads Defaced!

It was just a few short weeks ago we all united and rejoinced over Gap’s choice to place a Sardar in their holiday ad campaign. Now the same pictures and campaign headlines becasue Gap continues to stand by their decision and addresses numerous defaced ads.


“TheMuslimGuy” on Twitter brought the issue to light with a picture of a graffitied ad. The caption “Make Love” was changed to “Make Bombs” and “Please stop driving TAXIS” was added to the poster to the poster.

As soon as the news reached Gap, the place the image of Waris Ahluwalia and Quentin Jones their Twitter banner picture to show the world they don’t appreciate the ignorance. In Gap’s official statement, they said “Gap is a brand that celebrates inclusion and diversity. Our customers and employees are of many different ethnicities, faiths, and lifestyles and we support them all.”

Waris Ahluwalia Becomes the Face of Gap

The immediate response and urgency to replace defaced posters put Gap on everyone’s radar and now the world is in support of this brand!

#SardarSwag Unites

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